Welcome to another issue of the Bulls Eye View.

Despite the concern and the word on the street regarding our current economic status, there is still a demand for senior level executives across all job functions. Sales & Business Development will show the strongest percentage in growth for hiring this year.

This supports my understanding that there is always a need for a Hunter no matter how good or bad the economy is performing. Don't bite the hand that feeds your bottom line…hire a sales executive today.

Source: ExecuNet 2008

How To Maintain A Positive Attitude

Many sales professionals know that a positive attitude is a key element, perhaps the most important element, to success in sales. Even though they know this, most sales professionals find it extraordinarily difficult to maintain a positive attitude all day, every day. The reason: most likely because they believe that their attitude is the result of external circumstances rather than something that is within their control.

1. Create a new definition for yourself of "external circumstances." You might think that hitting a few red lights on the way to an important meeting with a prospect could be seen as "bad luck" and put you in a bad mood. Definitely not a mood you want to convey to your next potential client! However, if you view those red lights as an indication to yourself of how wise it was of you to leave early, they take on a whole new meaning. If you are late because of those lights, take it as an opportunity to collect yourself and brainstorm a damage-control strategy.
2. Begin every day with 15 minutes of positive input.If you fill your mind with positive thoughts, you'll have a larger library of positivity to pull from when your day might not quite go as planned. Read an inspirational book or listen to motivational CD's in the morning. We happen to know where you can get a few of those! Might we suggest popping in your Sales Development CD's on your way to prospecting meetings? (If you need one contact us today)
3. Choose your news. You get bombarded everyday with a news media that believes in the mantra, "If it bleeds, it leads!" followed by commercials designed to make you feel better. Our media strives to ramp up your feelings of anxiety by highlighting horrific stories and follows them with advertising that helps you to buy comfort food or medications to relieve the pressures of everyday life. Unplug yourself from this negative imagery. Find alternative sources to keep yourself up to date with the day's events, such as public radio or print news. It's easy to choose what to read and listen to.
4. Surround yourself with positive people. Business associates, friends, and relatives who have a negative view about life can make it hard for you to maintain your positive attitude. These people can drain you mentally and physically. Wherever possible, avoid them or at least limit your contact with them. If you cannot avoid them, don't get drawn into lengthy gripe sessions. Listen empathetically and turn the conversation to a more positive topic as soon as you can. On the other hand, positive people can enhance your life and help to keep you upbeat and with a good outlook on your world.

Learn how to Save, Invest and Manage Your Money Better –

MyMoney.gov is the U.S. government's website dedicated to teaching all Americans the basics about financial education. Whether you are planning to buy a home, balancing your checkbook, or investing in your 401k, the resources on MyMoney.gov can help you do it better. Throughout the site, you will find important information from 20 federal agencies government wide.

The U.S. Financial Literacy and Education Commission established MyMoney.gov to provide financial education resources for all Americans.

Check it out at: www.mymoney.gov

The Customer Is King!

"The service we render others is the rent we pay for our room on earth." - Wilfred Grenfell

Last evening I saw a stand up comic go through his customer service routine. He was very funny and had the audience of about 200 people roaring with laughter. But I found myself thinking of his basic premise as being very different from my research and experience.

He said that, by definition, a customer needs something (I would add, or wants something). And that anyone who needs something is vulnerable. Therefore customers are vulnerable and you (the business or organization) need to treat them with care because of this vulnerability.

Yes, customers may need or want something; but in this day and age, that makes them anything but vulnerable. (Unless you are the only one selling water in the desert.) Customers are actually empowered: they have the power to give or take business from you; to give you a piece of their mind; to go somewhere else for what they want; to bargain for prices; to cost you business with a careless comment; and other forms of customer power.

So, as I see it, the element of customer service is more about surviving in business than it is about acting out of the goodness of your heart for the “vulnerable” customer. Although the paradox is that sincerity and genuine care are critical for the best customer service.

This boils down to identifying customer needs; providing solutions; keeping the focus on the customer; dealing with complaints and bad moods without taking things personally, and most of all – not taking yourself so seriously.

Source: Dr. T. Elaine Gagné. ©Engaging Change. All rights reserved

Keeping Good Records

You can avoid headaches at tax time by keeping track of your receipts and other records throughout the year. Good recordkeeping will help you remember the various transactions you made during the year, which in turn may make filing your return a less taxing experience.

Records help you document the deductions you’ve claimed on your return. You’ll need this documentation should the IRS select your return for examination. Normally, tax records should be kept for three years, but some documents — such as records relating to a home purchase or sale, stock transactions, IRA and business or rental property — should be kept longer.

Good record keeping throughout the year saves you time and effort at tax time when organizing and completing your return. If you hire a paid professional to complete your return, the records you have keptwill assist the preparer in quickly and accurately completing your return.

For more information on what kinds of records to keep, see IRS Publication 552, Recordkeeping for Individuals, which is available on IRS.gov.

Do you need a top-performing sales professional to drive revenue?

If you don’t have time or money to waste searching for a top-quality sales person that drives revenue, Target Consulting can do the sales recruiting for you. You only pay us if you hire a candidate, and we guarantee the candidate for a limited time. Visit our Client Services section.

Call us for a confidential job search

Target Consulting Group welcomes Paul Curato to the team

Paul joined the company in March as an Account Executive/Sales Recruiter. He brings his energy, drive, and was a top producer at a boutique staffing firm in PA. He attended West Chester University of Pennsylvania where he received his Bachelors Degree in Criminal Justice/Political Science and graduated with honors in 2006. In his free time he enjoys volunteering for Big Brothers of America. Paul will be launching our Rhode Island Branch.

Boston 2008

History, Tradition, Excellence

30th Annual New England Association of Personnel Services Conference

April 17th, 18th & 19th
The Seaport Hotel
Boston, MA

www.neaps.org

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Are you in need of someone to critique your résumé? Or looking for someone to help you make your résumé stand out from all the rest?

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